A fresh logo was just the start. Together we created cool consistent brand through professional photography and new engaging marketing channels.
13% increase in enquiries over three months.
This was achieved with the creation a new logo, identity and packaging for a local fitness hub RS3Fitness. The business is run by a small local team based in Norfolk. The client wanted to maximise their in-bound enquiries through brand refresh website updates and email marketing.
A icon fit for a cult
RS3Fit is not a cult, but more a temple of friendship and fitness improvement. It is the place to go and not only meet friends but collect your daily satisfaction. We need to make a iconic logo that members would be proud to wear is come competition day.
The vibe is friendly and positive
Images tell a thousand words, we all no this. That is why we used a series of photos and video shoots over 6 months to grab some killer images. We wanted the pictures to fully reflect the approachable and trustworthy look that RS3Fitness personifies.
Creating a sales funnel that doubles as an email marketing capture.
By creating a new landing page for trial lessons we established a sales pitch that highlighted all the key benefits of RS3. By Signing up to a trail lesson the clients email is automatically captured and added to Mail Chimp for future marketing
Billboards, giant wall graphics and merchandise.
These The billboard pulls in new clients whilst the merchandise offer clients a feeling of loyalty and membership.